When you share a goal, you share a mission. When Sales and Marketing have a common understanding of the people and companies they're striving to reach and engage, they are more likely to be successful in their efforts.
Download this worksheet and use it as a guide to align your Sales and Marketing teams to define the prospect companies and buyer personas you're targeting - together.
In just a few simple steps, you can bring your Sales and Marketing teams closer together, gain a clear understanding of how you can support each other and be more effective in your respective strategies.
Download the Collaborative Prospect & Persona Creation Worksheet now!