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6 Actionable Steps For Using Your Keyword Research

  
  
  
action-plan-keywords

You've got keywords, but do you know how to use them?

So you’ve completed some keyword research and you know which words make sense to try to rank for. You have created a solid keyword strategy to boost your website’s search rankings and SEO. Now what?

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Internal Links: A Critical Piece of the SEO Puzzle

  
  
  
web-linking-strategies

How Creating a Web of Links on Your Website Can Boost Your SEO

Search Engine Optimization is simultaneously complex and straightforward art. While the fundamental principles of optimizing a site are relatively forthright, the strategies involved in optimizing clients’ websites to generate organic traffic can become more complicated. For SEO geeks, the creativity involved in the complex strategies is where the rush lies.

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SEO is Not Dead: 4 Reasons It’s More Important Than Ever

  
  
  
SEO

Why SEO is More Crucial Than Ever

There’s been a lot of conversation lately regarding the importance of SEO and its proper implementation in your business’s online marketing efforts.

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Sitting with Zak Becker: A Day in the Life of an Agency SEO Professional

  
  
  
IMG 3494 resized 600

Methodical data collection. Trend analysis. Big picture.

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Changes to Google Adwords: Updates from the 5/5 Livestream

  
  
  
google 5/15 product announcements

There's been some major updates in the paid search realm these past few weeks.

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SEO FAQ: What is Your Brand’s Real Risk of Spam Penalization?

  
  
  
seo spam penalization

Spam penalization is no myth. Organizations whose websites are perceived as untrustworthy by Google can experience a sudden drop in rankings. For brands of all sizes, this drastic drop can cause a serious and instantaneous drop in revenue.

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Mobilegeddon Follow Up: SEO Implications of Google's Lastest Update

  
  
  
mobile geddon

It's now been nearly two weeks since the release of "Mobilegeddon," the major update to Google's search algorithm that was released on 4/21/2015. This major website penalized websites that did not provide a positive user experience for mobile users via a mobile site or effective responsive design. Anticipation following this algorithm update was pretty intense, to say the least, and quite a few SEO experts believed the impact on SMB organizations could be greater than Panda or Penguin.

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SEO Infographic: a Brief History of Panda and Penguin

  
  
  
seo infographic

A History of Google Search Algorithms

Nearly everyone uses Google to search for what they need on the web. In fact, well over 80% of consumers perform product and service research using search engines. Many of us can't even remember or imagine a world where answers, dinner, and branded solutions were any harder to find than a search on our smart phones.

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Garbage Be Gone: Google Introduces New Truth-Detection Superpowers

  
  
  
google knowledge

Have you ever posted a viral meme or article link on social media, only to find out you were guilty of spreading false info?

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Google to Start Penalizing Non-Mobile Sites

  
  
  
Mobile Sites to Be Rewarded by Google

A New Algorithm Update Will 'Significantly Impact' Sites Without Mobile Compatibility

Rumors have been circulating for some time. The warning signs have been there, showing us the way. And, as of last week, the news is official: Google wants you to mobile-ize your website. 

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