Home Runs of the Week

It's been a fascinating week in the world of social media and inbound marketing. We're swimming in the final data from the London 2012 Olympics, and the Twitter founders have announced they're hard at work on an all-new social media network. Our favorite content this week included a lot of visual topics: mind-blowing infographics and some expert advice on a low-budget video strategy that won't faceplant. From humor to original data, our home runs this week are more awesome than ever.

Infographics Design Can Be Basic

It's a fact that people go crazy over infographics. In an increasingly visual world of social sharing, infographics are perfectly optimized to go viral. Blog content that contains infographics generate 178% more inbound links than simple text with an image. If you're feeling a bit daunted over the idea of creating your own infographics, keep in mind that there is no law that each infographic has to represent hours of a professional graphic designer's efforts. Not every small business has the budget or resources to produce truly complex infographics, but that doesn't mean they shouldn't make them at all. An infographic is simply defined as a information presented visually. To illustrate some simple examples that really work, we've curated 3 Examples of Minimalist Infographic Design by searching Pinterest.

Gary Vaynerchuk vs Chris Brogan

So we thought we would mix it up a bit and give you a Twitter Showdown between two of our favorite (and very influential) people on Twitter.

Inbound Marketing Strategy

Inbound marketing can be very complex, with mutliple channels to manage, social media strategies to implement, blogging and content creation, search emgine optimization (SEO) generating qualified leads, social media, and of course measurement of successes and failures.

2012 Social Media Marketing Industry Report

I know this is not our normal topic of discussion and has nothing to do with inbound marketing, but I would imagine at some point in your life you probably owned a BlackBerry. Like a lot of you, I gave up my Blackberry in July of 2007 when the first iPhone was released. I had virtually forgotten about RIM until Bill Seaver at MicroExplosion posted an article with the infographic below from MBA Online showing the lifecycle of RIM from 1999 to present. 

This INSANE Graphic Shows How
Ludicrously Complicated Social Media Marketing Is Now

Inbound  Marketing  is  a  fad!

If you are in the "fad" camp then you may want to bookmark this article for reference 5-10 years from now. A lot of people thought the internet was going to be a fad in the early and mid 90's too.